Pandora withdraws its next Big Sound, the music analysis platform
The Next Big Sound music analysis platform is shutting down six years after its acquisition by Pandora.
The platform has emailed users announcing the decision – the site will go dark on November 1. “It’s been a crazy race,” the team writes. “After 12 years of tracking music data on hundreds of thousands of artists and hundreds of billions of streams, it’s time to say goodbye to Next Big Sound and get our work done by generating valuable insights based on them. data for the music industry into a new era focused on improving and expanding Pandora’s AMP tools.
This is Pandora’s artist marketing platform, which became the focus of the team shortly after the acquisition. Next Big Sound was launched in 2009 and Pandora acquired it in May 2015. The site was a pioneer in music analysis and bringing information from multiple streaming platforms into a single interface. The Echo Nest was bought by Spotify in 2008 and Semetric went to Apple. Soon, competitors no longer allowed data sharing with other dashboards.
Pandora’s focus on AMP also doesn’t seem to be in line with the competition with data tools like Chartmetric. Pandora says the transition should have minimal impact on artists. Tracking reports are already available in the Pandora AMP dashboard. The team is working to broaden their knowledge to give artists a more precise insight into the places in the world where people play their music. Streaming data will still be transmitted to Billboard and Chartmetric, and schedule notification emails will be integrated into the AMP dashboard.
Next Big Sound social media tracking and Pandora Predictions charts are also closed.
“It means it’s also time to say goodbye to the Pandora Prediction Board. Our next Big Sound predictions have always been designed to be a look at streaming and social media to identify artists on the rise, so with the demise of these social data sources we will also be removing the table of predictions, ”says the final announcement. .
It is the end of an era for musical analysis with the end of the site. With competitors closely monitoring their data for competitive reasons, the data available is less broad, especially with more established tools like Chartmetric.